Most of the Swiss watchmaking houses launch new collections every season, among their novelties we find classic designs, which follow the general lines of the brand, and other more daring, fashion watches oriented towards another type of public.

Choosing a luxury watch is always a very personal decision, there is not a suitable watch for all wrists, so we must carefully consider our decision.

Choosing between fashion watches or classic watches is not easy, this week we analyze their characteristics so that you can find the perfect watch for you.

What do we consider fashion watches

Fashion watches are pieces that are out of the classic designs of a manufacture. When it comes to launching designs for new collections, each brand has its own policy, there are manufacturers that barely vary their models for decades, Rolex is perhaps the clearest example, others, on the contrary, look for very heterogeneous and different designs, for example Hublot, although most brands are usually based on classic and representative designs, adding watches that are out of the ordinary.

A classic watch is a piece that will be passed down from generation to generation, however, a watch with a different design can be the perfect piece for a special occasion.

Swiss watch brands with the most particular designs

As we say, most Swiss watch brands offer groundbreaking designs, very different from their classic pieces, in any case, there are several brands that usually offer more novelties and particular designs.

Girard Perregaux

It may not be one of the best known Swiss Watches Manufacturers, however its pieces are highly coveted by collectors around the world, due to the particularity of its designs.

GP began to manufacture watchmaking machinery in the year 1791, since then it has always opted for groundbreaking designs, which renew the image of the brand each season.

Tag Heuer

A sports spirit within classic lines, which, however, each season leaves us with several modern and groundbreaking designs.

TAG is one of those brands that are always present when we consider buying a luxury watch. Whether for its classic models or its fashion watches, the decision to buy a TAG Heuer is always the right one, especially if you opt for designer watches with a sporty character.

TAG's innovative character is in its DNA, in fact, the brand's motto calls for continuous reinvention.

Hublot

We said that it is the quintessential fashion watch brand, and it is. Hublot was born with the aim of reinventing fine watchmaking for the 21st century, and it has undoubtedly done so.

Each season surprises by offering a different perspective of its Big Bang model, including all kinds of designs and novelties.

Hublot may not have the centuries-old tradition of the more common Swiss houses, however, it has been able to change the course of luxury watch design forever.

Jaeger LeCoultre

Among the most classic Custom Watches Manufacturers, Jaeger Le-Coultre always stands out for giving some of its models a groundbreaking and different image.

One of the keys to its fashion watches are the complications, unlike other brands, each Jaeger Le-Coultre model positions the complications in a different way, in addition, in many cases the mechanism is visible.

One of the best examples of what a fashion watch can achieve is its reverse model, a watch that was born to fulfill a very specific objective, and that has nevertheless remained over time as one of the great watches of the Swiss manufacture.

Panerai

Finally, we cannot forget those watches that never go out of style, with a very particular image, but that remain among the best sellers for decades.

Any Panerai design is reminiscent of the most groundbreaking and particular watches, however, these high-precision watches are classics with a history, in fact, in no great watch collection can a Luminor or a Radiomir be missing.

Classic watches, bet on timeless design

It is true that today, most brands are committed to innovative designs, watches that become much more than an accessory, however, the most popular luxury Swiss watches are still those that follow the classic lines of Swiss watchmaking.

There are dozens of reference manufacturers, some centuries old, others with a less extensive history, but equally capable of assembling extremely precise mechanisms.

Among the classic luxury watch brands we highlight the following.

Rolex

They are the quintessential classic Swiss watches. Rolex barely varies the composition of its models, since it is a design highly appreciated by all types of collectors.

Omega

They have accompanied the first men who walked on the moon, and their functional designs and extremely resistant mechanisms make them the perfect choice for people looking for a durable watch.

Audemars Piguet

Another brand that combines some modern designs with its classic collections. Audemars is insurance when buying a watch if you are looking for a spectacular mechanism.

Patek Philippe

It is said that European royalty always choose Patek, and not only do they include some of the best mechanisms ever created, they also have clean and classic designs, the best example being the Nautilus, a timepiece that never goes out of style.

Breitling

They are watches inspired by aviation time measurement machines, but always following a classic style, which accompanies each of the Breitling watches.

Actually, there are many brands that we could name in relation to classic manufactures, in fact, most of the luxury Swiss watch brands have their main pieces in classic models.

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