Market Overview:
Cinnamic acid is an organic acid derived from cinnamon which has wide applications in flavor and fragrance industry. It is used to produce flavoring agents, perfumery compounds and food additives.
Market Dynamics:
Cinnamic acid finds extensive usage in flavor and fragrance industry owing to its characteristic aroma. It acts as key ingredient in production of artificial cinnamon, honey and other flavoring agents. Flavoring and fragrant chemicals market has been witnessing steady growth over years with increasing demand from food and beverages industry worldwide. Additionally, cinnamic acid also plays important role in cosmetics and personal care products as fragrance ingredient. Rising disposable income in developing nations is positively impacting demand for premium cosmetic and personal care items, thus driving the market growth of cinnamic acid over the forecast period.
Rising Usage of Cinnamic Acid as a Food Additive is fueling the Market Growth
Cinnamic acid finds extensive application as a food additive due to its antimicrobial and antioxidant properties. It is commonly used as a flavoring agent and preservative in bakery products, beverages, cereals, dairy products etc. With the growing food and beverages industry worldwide, the demand for cinnamic acid from the food sector is increasing steadily. Additionally, changing consumer preferences towards natural and clean label ingredients is prompting food manufacturers to incorporate more natural preservatives like cinnamic acid in their products. Moreover, rising health consciousness among people is driving the demand for fresh and nutritious food products which contain minimal synthetic additives. This rising focus on clean label and wellness trends is expected to propel the sales of cinnamic acid in the coming years.
Increasing Usage of Cinnamic Acid in Fragrances and Perfumes is augmenting Market Demand
Cinnamic acid finds wide application in fragrance and perfume industries owing to its sweet balsamic, warm and slightly spicy odor. It is commonly used for imparting floral notes in perfumes. Moreover, cinnamon-like fragrances created using cinnamic acid are gaining traction in aromatic formulations of fine fragrances, cosmetics, decorative candles and household products. Expanding personal care and cosmetic industry along with growing demand for innovative fragrance mixtures is fueling the demand for cinnamic acid from the fragrance sector. Additionally, rising disposable incomes of consumers in developing countries is driving their spending on premium fragrances, fine perfumes and scented candles which in turn is bolstering the sales of cinnamic acid.
Declining Availability of Natural Precursor- Cinnamomum burmannii is hampering Market Growth
Cinnamomum burmannii is the primary natural source for cinnamic acid extraction. However, overharvesting and uncontrolled deforestation have severely impacted the natural availability of Cinnamomum burmannii plants in recent years. Since cinnamic acid is a commodity chemical derived from natural precursors, declining natural resources pose a major threat to its steady supply worldwide. The irregular supply of Cinnamomum burmannii is compelling manufacturers to rely on synthetic production routes which are expensive and complex. Additionally, restrictions on import of natural cinnamon due to sustainability issues also negatively influence the supply of cinnamic acid. Substitute natural sources are being explored but are yet to replace Cinnamomum burmannii commercially. This declining natural availability remains a key restrain for the growth of cinnamic acid market.
Alternative Renewable Production via Microbial Fermentation provides new Opportunities
Research and industrial efforts are ongoing to develop alternative renewable and sustainable production routes for cinnamic acid to overcome issues arising from declining natural resources. Microbial fermentation using engineered microorganisms is emerging as a promising renewable production method. Several studies have demonstrated the feasibility of producing cinnamic acid from fermentation of sustainable biomass sources like glucose using tunable microbial cell factories. Commercialization of such renewable fermentation processes can ensure consistent supply of cinnamic acid independent of natural precursors. It can also address sustainability issues related to overexploitation of natural resources. Development of economically viable microbial fermentation technology presents new opportunities for businesses in the cinnamic acid market to replace conventional production methods.
Adoption of Bio-Based Cinnamic Acid augments the Shift towards Green Chemicals Trend
With rising environmental awareness, regulatory push for green chemicals and sustainability becoming a key business driver, producers are focusing on bio-based alternatives for industrial chemicals. Cinnamic acid production via microbial fermentation follows the principles of green chemistry as it utilizes renewable feedstocks and sustainable processes. Adoption of such bio-based cinnamic acid production is poised to gain traction in the coming years in line with the global trend of shifting towards natural and green chemicals. Leading cinnamic acid producers are increasingly investing in commercializing bio-based processes to cater to the growing demand for green chemicals. This transition towards bio-based cinnamic acid is expected to be a major market trend, driving the industry towards more eco-friendly and sustainable operations.
