The global potato chips market will project a CAGR of 4.40% for the forecast period of 2021-2028. Increasing personal disposable income, emerging trend of westernisation of food consumption patterns in addition to growing economy and rise in the demand for snacks globally and others are the major factors attributable to the growth of potato chips market.  Therefore, the potato chips market value, which was USD 22.10 billion in 2020, will increase up to USD 31.18 billion by 2028.

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Market Analysis and Insights: Global Potato Chips Market

Data Bridge Market Research analyses that the global potato chips market will project a CAGR of 4.40% for the forecast period of 2021-2028. Increasing personal disposable income, emerging trend of westernisation of food consumption patterns in addition to growing economy and rise in the demand for snacks globally and others are the major factors attributable to the growth of potato chips market.  Therefore, the potato chips market value, which was USD 22.10 billion in 2020, will increase up to USD 31.18 billion by 2028.

From the name itself, it is clear that potato chips are those chips that are made out of potatoes. Potato chips are one of the most convenient food options when it comes to a quick snack thing. Potato chips are made by deep-frying or baking the potato slices. Rising popularity of potato chips have encouraged the popular food outlets to provide new and innovative potato chips. Potato chips are available in the market in a wide range of flavours.

Global Potato Chips Market Scope and Market Size

The potato chips market is segmented on the basis of flavour, type and distribution channel. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

• On the basis of flavor, the global potato chips market is segmented into plain/ salted potato chips and flavoured potato chips.
• On the basis of type, the global potato chips market is segmented into baked potato chips and fried potato chips.
• Based on the distribution channel, the potato chips market is segmented into supermarkets and hypermarkets, convenience stores, specialist retailers, online retailer stores and other distribution channels.

Potato Chips Market Country Level Analysis

The potato chips market is analyses and market size, volume information is provided by country, flavour, type, and distribution channel as referenced above.

The countries covered in the potato chips market report are U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherland, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa(MEA) as a part of Middle East and Africa(MEA).

For instance,

In March 2021, Kellogg Co. launched a new flavour of pringles called as Pringles Wendy’s spicy chicken. The brand Pringles partnered with fast food chain Wendy’s for creating the new flavour. This helped the company to attract more customers with their exciting flavors.

The company has a presence across North America, Latin America,  Asia Pacific, Europe, Middle East and Africa . The company also has various subsidiaries including Keebler Company (U.S.), Pringles, LLC (U.S.), The Wimble Company (U.S.), Kelloggs Canada, Inc. (U.S.), Insurgent Brands, LLC (U.S.) among others.

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MAJOR TOC OF THE REPORT

Chapter One: Introduction

Chapter Two: Market Segmentation

Chapter Three: Market Overview

Chapter Four: Executive Summary

Chapter Five: Premium Insights

Chapter Six: Potato Chips Market

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