With over 3.8 billion active social media users worldwide, it has become an excellent platform for businesses to connect with their customers and increase their brand awareness. Social media marketing services refer to the process of using these platforms to promote products, services, or a brand by creating and sharing content. Content creation involves creating visually appealing and engaging content such as images, videos, and infographics to attract and retain followers. Social media analytics help measure the success of social media campaigns, track engagement, and identify areas for improvement.
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