CRM for the Beverage Industry: Everything You Need to Know
Did you know that approximately 79% of marketing leads don’t convert into sales without CRM? This trend holds true for the beverage industry as well. With innovative ingredients and new flavors driving consumer interest, the beverage sector is rapidly growing. Coupled with the rise in customer-centric practices, Customer Relationship Management (CRM) has become essential for the industry.
A Deloitte study found that 63% of consumers are more likely to trust and buy from brands that promote social impact values. This highlights the importance of connecting with your customers to foster brand loyalty. Establishing strong customer relationships has evolved from being a mere option to a strategic necessity for differentiating businesses in a competitive market.
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